The use of Microsoft Tag and QR Codes has increased dramatically since the beginning of the year and now appear in 62% of the top U.S. magazine titles. The new Nellymoser Action Code Usage Study also reports that An average of 5.6 codes appeared in magazines with at least one code. The following chart illustrates the market growth rates for QR code and Microsoft Tag market:
The following presentation contains highlights from the Nellymoser study of QR codes and Microsoft Tags. Some of the information includes:
- Top advertisers using Microsoft Tags and QR Codes
- Top magazines with Microsoft Tage and QR Codes
- Top uses once the user arrives at the mobile “site”
